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KidPreneur Festival 2018!

KidZania's KidPreneur Festival is back! - Saturday 13th October 2018

Join us for this year's KidPreneur Festival - an all-day event designed to celebrate young entrepreneurship and inspire the next generation of innovators and business leaders!

On Saturday 13th October 2018, we will have a panel of exciting young entrepreneurs taking over the city! 

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Families can join us for Q&A sessions in the Theatre, where our talented young business leaders will share tips and tricks about their business and personal journey to success! We will also be hosting a series of interactive, hands-on workshops for our young visitors (more details below!) when kids can join this year's KidPreneurs and develop their business skills by learning lots about different careers - spanning from fashion design to building video games!

Keep reading below to find out more about this year's KidPreneurs...!

Say hello to this year's KidPreneur panel...

Say hello to this year's KidPreneur panel...

Tommy Mallet, CEO of Mallet Footwear

Proving he's more than just a famous face, the 25-year-old ‘The Only Way Is Essex’ star's footwear brand ‘Mallet’ is stocked in over 190 stores across Europe. Tommy has spoken out about his struggle with dyslexia, encouraging school children that it doesn't matter if they are not academic as they can still achieve a lot - as he has - if they are determined and work hard!

Design Your Own Trainers! 

20 minute workshops between 11.45AM-13.30PM & 15.00PM-16.45PM

Bringing out the fashion designer in every child - Tommy will be talking about what inspires his designs, how to create something unique and bringing his designs to life! Children can join in and design their own Mallet trainers!

Louise Leolin, CEO of DinoByteLabs:

At just 20, Louise is the MD of a London-based company, Dinobyte Labs, that specialises in gaming – with a drive to make games with more diverse player experiences. As a games producer, Louise Leolin focuses on creating digital worlds and encounters that are tailored to what real gamers actually want, whilst also offering game design consultancy to brands all over the world.

Create Your Own Gaming World! 

20 minute workshops between 10.30AM-13.00PM & 15.00PM-16.30PM

Introducing children to the wide range of jobs in the gaming industry; from coding and programming, to design, story-writing and event accountancy - there is lots to do! Kids will get into groups and design their very own gaming worlds! What's the world? Who are the characters? What's the goal? The kids will get creative, working together as a team whilst learning about diversity and how to market products to different audiences!

Jenk Oz, CEO of iCoolKid:

Dubbed Britain’s youngest CEO by Business Insider at just 12 years old, Jenk founded the innovative children's digital platform, iCoolKid, with cool content designed by kids, for kids. He balances this with a successful acting, singing and dancing career and regularly takes part in talks and seminars all over the world, advising and coaching business leaders – often more than double his age!

Ideas Ink: Pen to Paper with Jenk Oz! 

20 minute workshops between 11.30AM-13.30PM & 14.45PM-16.30PM

Has your child got a cool business idea? In this workshop, Jenk will run a 'head to paper' session encouraging young minds to come up with their most creative ideas and storyboard them onto paper! 'Head to paper' is one out of five steps that Jenk uses in his full 'Ideas Ink' workshops, which he runs with business leaders and innovators all over the country!

Rose Dyson, CEO of Pura Cosmetics:

Student Rose Dyson started her cruelty-free, vegan lip care business, Pura Cosmetics, at the age of 15! Having started the business with just £25, Dyson continues to hand make her lip scrubs and balms at home - balancing running the business with studying for her A-levels. Dyson’s achievements have been recognised by business giants, and she is the youngest ever recipient of both the Jacqueline Gold CBE Women in Business #WOW Award and the Theo Paphitis Small Business Sunday Award. She was also crowned UK Young Market Trader of the Year in 2017!

How to sell Cosmetics! 

20 minute workshops between 10.30AM-12.30PM & 14.30PM-16.30PM

Think you know how to sell your ideas or products? In this fun workshop, Rose will teach kids all about USPs, pitching products and the 4Ps (product, place, price and promotion!). Rose will use her beauty range of Pura Cosmetics as a base and kids will work together to create a pitch before selling Rose's products back to her! Will she buy them?

Q&A sessions in the Theatre (tbc)...

► 10.15AM – 10.30AM – Jenk Oz, iCoolKid

► 10.30AM – 10.40AM – a special 10 minute presentation from CEO Jenk Oz explaining his unique Ideas Ink business development framework

► 11.15AM – 11.30AM – Tommy Mallet, Mallet Footwear

► 2.00PM – 2.15PM – Rose Dyson, Pura Cosmetics

► 2.30PM – 2.45PM – Louise Leolin, Dinobyte Labs

“We had an overwhelmingly positive response to KidPreneur in 2017, so we are delighted to be hosting the festival again this year. The entrepreneurs we are working with for 2018 are all hyper-talented and we have so much admiration for them and all they’ve achieved in their young careers. They are proof that great business thinking can be nurtured and developed at any age, and that’s really the message we’re trying to deliver with KidPreneur. ”

Eddie Kemsley, CEO, KidZania London

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